I thought flavor was very good for this type of product. I bought 4 products. Taste preference in order: Chocolate Banana Frappe - Numetra, Bariatric Advantage HPMR Shakes chocolate, Spiced Carrot Cake Shake - Numetra, Lemon Meringue Pie Shake
When purchased a little more expensive per serving ($3.11 vs 2.40 for HPMR Shakes chocolate), but I like the flavor enough better would probably pay up for it. However, HPMR Shakes chocolate have 27gm protein instead of 20gms and that would influence relative number of each I will buy in the future.
Mixed with fairlife milk and tastes amazing